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Articles
Article
September 2025 Placer.ai Office Index: A Fall Resurgence
Office visits rose in September 2025, just 26% below 2019, signaling renewed return-to-office momentum nationwide.
Lila Margalit
Oct 16, 2025
4 minutes
Article
Placer.ai September 2025 Mall Index: Summer Slowdown Extends Into Fall
Mall visits dipped in September 2025 after a slow summer, with outlet malls lagging as value shoppers shift to discount and online options.
Maytal Cohen
Oct 15, 2025
4 minutes
Article
Summer Surge for Sturgis as Motorcycles Vroom En Masse
The 2025 Sturgis Motorcycle Rally saw record-breaking visits, affluent attendees, and strong gains for local and national brands.
Caroline Wu
Oct 14, 2025
2 minutes
Article
K-Beauty & Personalization Drive Beauty Traffic 
After strong growth, beauty is slowing in 2025. See how K-Beauty and personalization trends are reigniting shopper excitement and foot traffic.
Caroline Wu
Oct 13, 2025
3 minutes
Article
The Geography of BevAlc Retail Growth
BevAlc retail traffic remains above pre-pandemic levels, with Florida and Texas driving growth as other regions cool.
Shira Petrack
Oct 10, 2025
2 minutes
Guest Contributor
All the Things I Think I Think About Retail Over the Last Quarter: Amazon, Walmart & Why the Box May Soon Be on the Other Porch
Walmart outpaces Amazon as omnichannel blurs, tech reshapes convenience, and merchandising drives 2025 retail success.
Chris Walton
Oct 9, 2025
9 minutes
Reports
INSIDER
Report
10 Top Brands to Watch in 2025
Dive into Placer’s list of 10 top brands – and three potential surprises – for 2025, and find out what the data says about these brands’ growth accelerators.
January 16, 2025
14 minutes
INSIDER
Report
2024 Holiday Lessons: Paving the Way for 2025 
Dive into the 2024 holiday season retail and dining foot traffic data to uncover valuable insights for holiday success in 2025.
January 9, 2025
9 minutes
INSIDER
Report
The Local Economic Impact of Major Sports Events: Insights from the Copa América in Atlanta, GA
Dive into the location intelligence analysis of the Copa América Games in Atlanta, GA, to find out how major sporting events impact local economies in general and the hospitality segment in particular.
January 2, 2025
6 minutes
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