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Articles
Article
Shake Shack's Growth Story Still Looks Strong
Q2 2026 visitation and loyalty trends suggest Shake Shack's demand remains healthy as the company expands and navigates higher beef costs.
Shira Petrack
Aug 4, 2026
1 minute
Article
Can The Odyssey Keep IMAX 70mm Theaters Packed All Summer?
Christopher Nolan’s The Odyssey sent IMAX 70mm visits 60.5% above baseline, showing how premium formats turn films into destinations.
Lila Margalit
Aug 3, 2026
3 minutes
Article
What Really Separated Full-Service Dining's Winners in Q2 2026?
In Q2 2026, Brinker visits rose 3.2% YoY while Dine Brands fell 4.2%. Placer.ai data shows why brand execution – not just segment positioning – separated the full-service dining winners.
Lila Margalit
Jul 31, 2026
4 minutes
Article
Why RBI Weathered Q2 2026 Better Than Most QSR Chains
Foot traffic data shows how Burger King's turnaround, Firehouse Subs' growth, and Popeyes' June rebound helped RBI outperform QSR chains in Q2 2026.
Lila Margalit
Jul 30, 2026
3 minutes
Article
Yum! Brands Stayed Ahead as Its Growth Engine Cooled in Q2 2026
Placer.ai data shows Yum! Brands outpaced the QSR category in Q2 2026, as Pizza Hut led per-location growth and Taco Bell lapped a strong 2025.
Lila Margalit
Jul 29, 2026
4 minutes
Article
Frozen Yogurt's Comeback Is More Than Nostalgia
Frozen yogurt is making a comeback, with visitation trends suggesting the category is benefiting from viral momentum and changing consumer habits.
Elizabeth Lafontaine
Jul 28, 2026
1 minute
Reports
INSIDER
Report
How Stadiums and Arenas Engage Fans
Dive into the data to explore how sports venues drive fan engagement with superstar athletes, winning teams, and audience-centric initiatives.
February 3, 2025
8 minutes
INSIDER
Report
The Return to Office: Recovery Still Underway
Dive into the data to explore the state of office recovery in 2024 and see how evolving office visit patterns are impacting ground transportation hubs, fast-casual dining, and more.
January 31, 2025
8 minutes
INSIDER
Report
Quarterly Retail Review: Q4 2024
See how major retail categories fared during the all-important fourth quarter of 2024.
January 20, 2025
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