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The Forces Shaping Consumer Traffic in 2026

Explore how higher gas prices, the search for value, and nostalgia-driven demand shaped consumer traffic and behavior in H1 2026.

The Forces Shaping Consumer Traffic in 2026

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Analyze and compare chain performance and track industry trends over time

Industry Trends

Gain insights into foot traffic changes for entire industries across multiple geographies

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Analyze foot traffic trends and view visitor metrics for any property over the last month

Return to Office

Analyze changes in employee office visits in cities across the US post-COVID

Track the performance of leading retail and dining brands across the U.S.

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Explore migration patterns and population changes across regions

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Industry Trends

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Analyze changes in employee office visits in cities across the U.S.

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Articles

Fitness: A Strong Start to 2024

Find out how fitness chains like Planet Fitness, 24 Hour Fitness, and Crunch Fitness are performing into the new year.

Lila Margalit

Feb 21, 2024

4 minutes

Dutch Bros. Continues To Percolate Visits

How did Dutch Bros. perform over 2023? We check in here.

Bracha Arnold

Feb 20, 2024

2 minutes

Super Bowl 2024: Placer.ai’s Postgame Foot Traffic Analysis

Where did Super Bowl fans head to after the game? We take a look here.

Ezra Carmel

Feb 19, 2024

3 minutes

Happy Lunar New Year Part 2: Vietnamese, Korean, and Pan-Asian Malls

Caroline Wu

Feb 16, 2024

Hats Off For Off-Price

Find out how off-price companies like T.J. Maxx, Burlington, Marshalls, and Ross are performing.

Bracha Arnold

Feb 15, 2024

3 minutes

Who Is Shopping at Malls?

Find out who is visiting leading Indoor Malls, Open-Air Shopping Centers, and Outlet Malls.

Shira Petrack

Feb 14, 2024

2 minutes

114 / 122

Reports

Quarterly Retail Review: Q4 2024

See how major retail categories fared during the all-important fourth quarter of 2024.

January 20, 2025

10 Top Brands to Watch in 2025

Dive into Placer’s list of 10 top brands – and three potential surprises – for 2025, and find out what the data says about these brands’ growth accelerators.

January 16, 2025

14 minutes

2024 Holiday Lessons: Paving the Way for 2025

Dive into the 2024 holiday season retail and dining foot traffic data to uncover valuable insights for holiday success in 2025.

January 9, 2025

9 minutes

12 / 24

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Chain Analysis Industry Trends Points of Interest Return to Office Placer 100 Migration Trends Embeddable Widgets

In-depth research and analyses uncovering key insights across industries.

Learn how to harness the power of data at our in-person and virtual events.

Topics

Apparel & Beauty

Full Service Restaurants

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Marketing & Advertising

Migration & Regional Market Trends

Retail Media Networks

Industries

Commercial Real Estate

Consumer Packaged Goods

Entertainment & Leisure

Featured Tools

Industry Trends Placer 100 Return To Office Migration Trends

The Anchor uncovers critical industry insights through in-depth data research and analysis. Our content and tools analyze trends, market shifts, and consumer behaviors to offer timely and actionable intelligence.

© 2026 Placer Labs, Inc.

Placer.ai leverages a panel of tens of millions of devices and utilizes machine learning to make estimations for visits to locations across the US. The data is trusted by thousands of industry leaders who leverage Placer.ai for insights into foot traffic, demographic breakdowns, retail sale predictions, migration trends, site selection, and more. Learn more

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