Data Version 2.0 - including short visits - will be launched soon!

The Square

The Square is a centralized hub where we can bring our free tools and content to the wider location analytics community.

Our tools are built with a privacy-first architecture to analyze aggregated data stripped of personal identifiers. Learn more about Placer’s privacy technology and policies in our Trust Center.

Brand Dominance Map

About this tool’s Brand Dominance Map allows any user to break down the top-performing brands across a dozen sectors from the state level down to each zip code.

This data shows the top-performing brands by foot traffic in each location and is updated monthly.

Each location (State, Zip Code) is colored according to the brand most visited from that location.

If you’re interested in using The Square or additional data for press or research purposes, please contact

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