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Articles
Lipstick Effect Boosts Ulta’s Growth 
Beauty sales have been surging, so we dove into Ulta Beauty’s foot traffic data to see how current events are boosting this already strong retailer.
Shira Petrack
Aug 23, 2022
4 minutes
Placer Bytes: DICK's Sporting Goods and Hibbett Sports
We look at visit data for two leading sporting goods brands – DICK’s Sporting Goods and Hibbett Sports – to see the trends driving brick-and-mortar visits.
Ezra Carmel
Aug 22, 2022
4 minutes
Dollar General in Command
We dove into the foot traffic data to explore how Dollar General is cementing itself as a true one-stop shop for the value-oriented consumer. 
Ezra Carmel
Aug 18, 2022
5 minutes
Department Store 2022 Summer Update
We look at foot traffic to department stores like Macy's and Nordstrom to see how luxury department stores are adapting to economic uncertainty.
Ezra Carmel
Aug 17, 2022
4 minutes
Off-Price Apparel Foot Traffic on The Rise Again 
How is foot traffic to off-price retailers like T.J. Maxx and Marshall's doing? We check in, here.
Bracha Arnold
Aug 16, 2022
3 minutes
Reports
INSIDER
Report
Gen Z at the Mall: Shopping Habits, Visit Patterns, and Winning Brands
Gen Z is going to the mall to shop, not just socialize. Discover what location analytics reveal about how young adults shop at malls - and which brands are winning their attention.
Placer Research
November 12, 2026
6 minutes
INSIDER
Report
3 Brands, 3 Retail Media Playbooks
What location intelligence reveals about consumer behavior and the retail media strategies of Kroger, Sam’s Club, and CVS.
Placer Research
October 26, 2026
INSIDER
Report
5 Markets to Watch in 2027
Find out why Stockton, Phoenix, Boise, Nashville, and Ocala are Placer.ai’s markets to watch in 2027 – and what the foot traffic data reveals about each.
Placer Research
October 19, 2026
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