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Articles
Article
Placer.ai Mall Index: February 2024 Despite a cold start to the year and lagging foot traffic, visits to malls and shopping centers rebounded in February 2024.
Shira Petrack
Mar 8, 2024
4 minutes
Article
Placer.ai Office Index: February 2024 RecapFind out how February 2024 office visits compared to 2023 and pre-COVID levels nationwide and across major U.S. cities.
Lila Margalit
Mar 7, 2024
3 minutes
Article
Ulta Beauty Continues To ShineWe dove into the location intelligence data for Ulta to analyze recent foot traffic performance, explore seasonal trends, and better understand the chain’s visitor base.
Bracha Arnold
Mar 6, 2024
4 minutes
Article
First Watch Sails Into 2024We dove into the data to take a closer look at the consumer behavior behind First Watch’s success and understand where the chain could be heading in 2024 and beyond.
Ezra Carmel
Mar 5, 2024
3 minutes
Article
Hibbett Sports and DICK’S Sporting Goods: A Psychographic AnalysisWe took a closer look at DICK's and Hibbett's recent offline performance and analyzed some of the psychographic characteristics of their visitors.
Ezra Carmel
Mar 4, 2024
3 minutes
Reports
INSIDER
Report
Gen Z at the Mall: Shopping Habits, Visit Patterns, and Winning BrandsGen Z is going to the mall to shop, not just socialize. Discover what location analytics reveal about how young adults shop at malls - and which brands are winning their attention.
Placer Research
November 12, 2026
6 minutes
INSIDER
Report
3 Brands, 3 Retail Media PlaybooksWhat location intelligence reveals about consumer behavior and the retail media strategies of Kroger, Sam’s Club, and CVS.
Placer Research
October 26, 2026
INSIDER
Report
5 Markets to Watch in 2027Find out why Stockton, Phoenix, Boise, Nashville, and Ocala are Placer.ai’s markets to watch in 2027 – and what the foot traffic data reveals about each.
Placer Research
October 19, 2026
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