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Articles
Article
Starbucks Outdoes Bearista With Unicorn LaunchStarbucks' Unicorn Frappuccino returned for one weekend, driving visits up 44.3% and beating Bearista's launch.
Arielle Cizma & Lila Margalit
Aug 21, 2026
2 minutes
Article
Macy’s and Kohl’s Find Different Paths to Traffic Recovery in Q2 2026Both Macy's and Kohl's saw traffic improve in Q2 2026. Placer.ai data shows how their different store footprints shape each turnaround.
Ephraim Fruchter
Aug 20, 2026
4 minutes
Article
The Back-to-School Double Whammy: How Tax Holiday Timing Supercharged Retail VisitsPlacer.ai data: Retail visits rose up to 12.9% in states where the Aug. 7–9 tax holiday fell right before school started. See the data.
Lila Margalit
Aug 19, 2026
2 minutes
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Article
Ross Leads in Q2 2026 as Off-Price Growth Concentrates at the Value EndPlacer.ai visit data shows off-price outpacing traditional apparel in H1 2026, with growth concentrating at the value end of the segment.
Ephraim Fruchter
Aug 17, 2026
3 minutes
Article
What Q2 2026 Visit Trends Reveal About Superstores and Wholesale ClubsPlacer.ai data shows Q2 2026 visit growth at Walmart, Target, Costco, Sam's Club & BJ's – and what's driving each chain.
Lila Margalit
Aug 14, 2026
3 minutes
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1 / 124
Reports
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2026 Office Recovery Trends Across Major U.S. MarketsExplore how office attendance is recovering across 11 major U.S. markets – and how local economies, hybrid schedules, and commute patterns are shaping the return to office.
August 13, 2026
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INSIDER
Report
The Forces Shaping Consumer Traffic in 2026Explore how higher gas prices, the search for value, and nostalgia-driven demand shaped consumer traffic and behavior in H1 2026.
July 27, 2026
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INSIDER
Report
Dining In 2026: All Roads Lead To ValueHow shifting consumer priorities are reshaping value perceptions across QSR, fast casual, and casual chains.
July 9, 2026
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