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Articles

Article
Who Attends the Super Bowl?Our latest white paper uses location analytics to uncover the demographic characteristics of sports events attendees - read on for a taste here.
Ezra Carmel
Feb 9, 2023
3 minutes

Placer.ai Office Index: January 2023 Recap
How did office visits look in January 2023? Will work continue its hybrid model? We explore the state of the office here.
Lila Margalit
Feb 8, 2023
4 minutes

Focusing On Fitness: Q4 and January Recap
We take a closer look at the fitness segment's performance over January and dive into metrics for major players like Planet Fitness amd Crunch Fitness.
Bracha Arnold
Feb 7, 2023
4 minutes

Placer.ai Mall Index: January 2023 – Returning Mall Normalcy?
We take a closer look at how mall visits kicked off in early 2023 and what lies ahead for the segment.
Ethan Chernofsky
Feb 6, 2023
3 minutes

Location Intelligence Insights Into Concert Attendance
We examine the visitor profiles for different concertgoers based on event attended - read on to learn about how audience demographic changes by concert.
Ezra Carmel & Samuel Roche
Feb 3, 2023
3 minutes

Winning Dining Strategies for 2023
Our latest white paper looks at how dining chains are keeping up with the competition. Read on for a taste of our findings about Wingstop and First Watch here.
Lila Margalit
Feb 2, 2023
4 minutes
Reports

INSIDER
Report
5 Grocery Growth Drivers in 2026How Expanded Supply, Trip Frequency, and Shopping Missions Are Reshaping Food Retail and Creating Multiple Paths to Growth
February 19, 2026

INSIDER
Report
Office Attendance Drivers in 2026: The New Rules of Showing UpDive into the data to learn how convenience-driven behaviors are impacting the office recovery – and how stakeholders from employers to office owners and local retailers can best adapt.
February 5, 2026

INSIDER
Report
Five Ways Retailers Can Leverage AI Without Losing What WorksRead the report to learn how AI is changing store roles, operations, marketing, and fleet strategy – and how to apply it without undermining what already works.
January 29, 2026
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