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Articles
Article
How Did the "Yes, JCPenney" Campaign Impact In-Store Traffic? 
Discover how JCPenney's 'Yes, JCPenney' campaign drives a comeback. Explore visit growth, market success, and resonance with single shoppers in 2025.
Shira Petrack
Jun 17, 2025
3 minutes
Article
Luxury Apparel’s Recent Strength
Discover how luxury apparel navigates 2025's challenges. Explore visit growth driven by affluent suburban consumers and the impact of tariff concerns.
Bracha Arnold
Jun 16, 2025
2 minutes
Article
What's In Store For Back to School 2025? 
Discover 2025 retail trends: overall traffic up, with regional disparities. Explore back-to-school categories set for growth and shifting consumer priorities.
Shira Petrack
Jun 13, 2025
3 minutes
Article
Local Eats on the Rise
Discover how local favorite dining chains like Pura Vida and Mendocino Farms thrive, leveraging unique strategies for growth amidst market challenges.
Bracha Arnold
Jun 12, 2025
4 minutes
Article
Living Inside America’s Oldest Enclosed Mall: Arcade Providence and the Promise of Mixed-Use
Discover how Arcade Providence's mixed-use transformation boosted its audience. Explore shifts to affluent, suburban visitors and expanded trade areas in this historic retail hub.
Caroline Wu
Jun 11, 2025
3 minutes
Article
Placer.ai May 2025 Office Index 
Discover how US office recovery plateaued in May 2025. Explore visit trends, regional disparities, and the persistent impact of hybrid work models.
Shira Petrack
Jun 10, 2025
Reports
INSIDER
Report
How Malls Can Win in 2026
Dive into the latest traffic data to see how indoor malls, open-air centers, and outlets are performing this year – and the factors shaping success across formats.
Placer Research
April 2, 2026
INSIDER
Report
2026 CRE Outlook
Read the report to find out which markets are gaining ground in office recovery, where retail traffic is strongest, and how population shifts are reshaping demand.
March 19, 2026
INSIDER
Report
5 Grocery Growth Drivers in 2026
How Expanded Supply, Trip Frequency, and Shopping Missions Are Reshaping Food Retail and Creating Multiple Paths to Growth
February 19, 2026
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