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Articles

Article
What Other QSR Brands Can Learn From McDonald’s Loyalty StrategyMcDonald’s ended 2025 with renewed visit momentum, driven in part by higher-frequency diners and its loyalty strategy. See what other QSR brands can learn about driving incremental growth through customer frequency.
Shira Petrack
Jan 21, 2026
3 minutes

Article
Opportunity vs. Operational Reality in Dollar Tree's 99 Cents Only AcquisitionDollar Tree’s 99 Cents Only lease acquisition reveals a smart real estate land grab complicated by cannibalization – but with long-term upside from a more affluent shopper base.
Shira Petrack
Jan 20, 2026
3 minutes
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Article
Which Gym Is Right For You in 2026?Using AI-powered location analytics, we reveal which gyms are less crowded at peak times, skew younger or older, and attract the most singles.
Ezra Carmel
Jan 16, 2026
4 minutes

Article
Placer.ai Overall Retail, E-Commerce Distribution, Industrial Manufacturing Index, December 2025Brick-and-mortar retail closed 2025 strong, with rising foot traffic across stores, logistics hubs, and a stabilizing manufacturing sector.
Shira Petrack
Jan 15, 2026
2 minutes

Article
PacSun Puts Gen Z in FocusAs Pacsun expands its physical footprint, location data reveals how the brand’s social strategy and creator partnerships are translating into Gen Z in-store visits.
Ezra Carmel
Jan 14, 2026
2 minutes

Article
Checking Out Grocery in 2025 and Lessons for 2026Grocery shopping trends in 2025 reveal how value-seeking behavior and demand for high-quality foods and convenience shaped visitation across formats – and how grocers and CPGs can take action heading into 2026.
Ezra Carmel
Jan 13, 2026
4 minutes
Reports
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2026 Office Recovery Trends Across Major U.S. MarketsExplore how office attendance is recovering across 11 major U.S. markets – and how local economies, hybrid schedules, and commute patterns are shaping the return to office.
August 13, 2026
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Report
The Forces Shaping Consumer Traffic in 2026Explore how higher gas prices, the search for value, and nostalgia-driven demand shaped consumer traffic and behavior in H1 2026.
July 27, 2026
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INSIDER
Report
Dining In 2026: All Roads Lead To ValueHow shifting consumer priorities are reshaping value perceptions across QSR, fast casual, and casual chains.
July 9, 2026
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