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Articles
Article
Placer.ai Office Index: January 2025 Recap 
Discover the state of the office recovery at the start of the new year.
Shira Petrack
Feb 11, 2025
3 minutes
Article
Brick-and-Mortar Stores as Brand Amplifiers: Analyzing the Meta Popup Lab
Find out how shoppers reacted to Meta's recent Popup Lab.
Caroline Wu
Feb 11, 2025
3 minutes
Article
Placer 100 Index, January 2025 Recap – Strong Start to 2025 
Find how how visits to the Placer 100 Index for Retail & Dining - a dynamic, curated list of leading chains operating in the country - performed in January 2025.
Shira Petrack
Feb 10, 2025
3 minutes
Article
Placer.ai January 2025 Mall Index: Visit Growth Across Formats
Find out how malls performed in January 2025.
Shira Petrack
Feb 7, 2025
3 minutes
Article
The NFL Conference Championships and What They Might Tell Us About the Super Bowl
Dive into the visitation metrics at the Kansas City Chiefs and Philadelphia Eagles championship games in 2023 and 2025 ahead of their Super Bowl face-off.
Ezra Carmel
Feb 6, 2025
4 minutes
Article
Shake Shack & Wingstop’s 2024 Success
Find out how Shake Shack and Wingstop performed throughout 2024 - and what factors led to their success.
Bracha Arnold
Feb 5, 2025
4 minutes
Reports
INSIDER
Report
The Return to Office: Recovery Still Underway
Dive into the data to explore the state of office recovery in 2024 and see how evolving office visit patterns are impacting ground transportation hubs, fast-casual dining, and more.
January 31, 2025
8 minutes
INSIDER
Report
Quarterly Retail Review: Q4 2024
See how major retail categories fared during the all-important fourth quarter of 2024.
January 20, 2025
INSIDER
Report
10 Top Brands to Watch in 2025
Dive into Placer’s list of 10 top brands – and three potential surprises – for 2025, and find out what the data says about these brands’ growth accelerators.
January 16, 2025
14 minutes
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