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Articles
Article
The For-Sale Sign Tracks Home Improvement’s Q2 Split
Q2 2026 home improvement foot traffic grew 0.9%, with Northeast and Midwest gains offsetting Southwestern declines. Listing activity tracked the split.
Ephraim Fruchter
Sep 3, 2026
3 minutes
Article
Chipotle's School Spirit BOGO Aces the Back-to-School Test
Chipotle's School Spirit BOGO drove a 71.6% visit surge on Aug. 20th – its biggest daily spike of 2026. See the foot traffic data.
Lila Margalit
Sep 2, 2026
2 minutes
Article
Three Signs Golf Is Poised for More Growth Ahead
Golf course visits rose YoY in May and June 2026, with Father’s Day visits 71.4% above average as adults 18-45 gained share.
Lila Margalit
Sep 2, 2026
2 minutes
Article
PSL Day 2026 Gives Starbucks Its Biggest Tuesday of the Year
Starbucks PSL Day 2026 visits rose 25.7% above the daily average and 6.7% over 2025. See what the foot traffic data reveals.
Lila Margalit
Aug 31, 2026
2 minutes
Article
A New Blueprint: Best Buy's Visits Turn Positive
Placer.ai data shows Best Buy visits rose 2.2% YoY in Q2 2026 – its first positive quarter in four years – with growth across 43 states.
Ephraim Fruchter
Aug 27, 2026
3 minutes
Article
What Pokémon Just Taught Us About Krispy Kreme's Promotion Playbook
Krispy Kreme's Pokémon Collection drove a 45.7% visit lift with no freebie attached. See how for-purchase LTOs compare to giveaway days.
Lila Margalit
Aug 26, 2026
2 minutes
Reports
INSIDER
Report
The Current Pace of the Fitness Space
Dive into the data to explore recent visitation patterns and consumer trends in the fitness space - and uncover potential keys to success, rooted in location intelligence.
May 5, 2025
8 minutes
INSIDER
Report
Domestic Migration in 2025: The Great Slowdown
Dive into the data to explore domestic migration patterns over the past four years – and uncover states and metro areas emerging as relocation hotspots in 2025.
April 25, 2025
6 minutes
INSIDER
Report
3 Consumer Trends to Watch in 2025
Dive into the data to explore key trends shaping consumer behavior in 2025 and discover strategies helping top brands drive foot traffic to brick-and-mortar stores.
March 27, 2025
6 minutes
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