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Articles

Popeyes, KFC, and Taco Bell Prove Diverse Menus Matter
We dove into foot traffic trends for Popeyes, KFC, and Taco Bell to see how a single popular item can boost visits.
Shira Petrack
Aug 1, 2022
3 minutes

Offline Fitness Has Returned
Our latest white paper looks at offline fitness to understand how consumers’ relationships with gyms have evolved since the pandemic.
Shira Petrack
Jul 28, 2022
3 minutes

Manhattan and Brooklyn’s Pandemic Recovery
Using foot traffic data, we dove into recent retail, tourism, and migration patterns for Manhattan and Brooklyn.
Shira Petrack
Jul 27, 2022
4 minutes

Grocery Update: A Regional Analysis of Inflation and Foot Traffic
We conducted a regional analysis of grocery foot traffic data to see how inflation is impacting the offline grocery space.
R.J. Hottovy
Jul 26, 2022
3 minutes

Placer.ai Spotlight: Kohl’s Comeback Potential
As Back to School ramps up, we dove into Kohl's recent foot traffic to understand its position within the wider department store category.
Ezra Carmel
Jul 25, 2022
4 minutes

Visits to McDonald’s and Chipotle Outpace Category Peers in Q2 2022
Find out how QSR leaders McDonald's and Chipotle have fared in Q2 2022.
Bracha Arnold and R.J. Hottovy
Jul 21, 2022
4 minutes
Reports

INSIDER
Report
Crafting Targeted Promotions in 2025: A Regional PerspectiveDive into the data to see how consumer response to major promotional events – from Black Friday and the back-to-school shopping rush to brand-crafted LTOs – varies by market.
June 19, 2025

INSIDER
Report
Rethinking the Mall Anchor in 2025: A Visit-Focused Approach Discover how mall anchors are transforming in 2025 – and how a foot-traffic-focused approach to choosing key tenants can drive visits and shopper engagement.
May 29, 2025
8 minutes

INSIDER
Report
Grocery in 2025: Visitation Trends and Consumer BehaviorDive into the data to see the trends shaping the grocery space in 2025 and uncover actionable insights for strategic decision-making in the competitive food-at-home market.
May 15, 2025
8 minutes
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