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Articles
Article
QSR Q1 2025 Final Thoughts
Find out how major quick-service dining chains fared in Q1 2025.
R.J. Hottovy
May 12, 2025
5 minutes
Article
Placer.ai April 2025 Office Index: Recovery Apace
Find out how office visitation fared in April 2025.
Lila Margalit
May 9, 2025
3 minutes
Article
How Are Coachella Crowds Evolving? 
Find out how the audience at Coachella has evolved over recent years - and what that means for spending at the festival.
Shira Petrack
May 8, 2025
4 minutes
Article
Placer.ai Mall Index: Traffic Up Across All Mall Formats 
Find out how April 2025 visits to malls performed amidst a challenging retail environment.
Shira Petrack
May 7, 2025
4 minutes
Guest Contributor
The Untapped Potential of Class-B Malls 
How are Class B malls evolving to meet the needs of today's consumer? We take a closer look.
Barrie Scardina & Richard Latella
May 6, 2025
4 minutes
Article
First Watch Traffic Continues to Climb 
Find out how First Watch performed over the past few months.
Shira Petrack
May 5, 2025
1 minute
Reports
INSIDER
Report
Gen Z at the Mall: Shopping Habits, Visit Patterns, and Winning Brands
Gen Z is going to the mall to shop, not just socialize. Discover what location analytics reveal about how young adults shop at malls - and which brands are winning their attention.
Placer Research
November 12, 2026
6 minutes
INSIDER
Report
3 Brands, 3 Retail Media Playbooks
What location intelligence reveals about consumer behavior and the retail media strategies of Kroger, Sam’s Club, and CVS.
Placer Research
October 26, 2026
INSIDER
Report
5 Markets to Watch in 2027
Find out why Stockton, Phoenix, Boise, Nashville, and Ocala are Placer.ai’s markets to watch in 2027 – and what the foot traffic data reveals about each.
Placer Research
October 19, 2026
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