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Articles
Article
Placer.ai Office Index: January 2025 Recap 
Discover the state of the office recovery at the start of the new year.
Shira Petrack
Feb 11, 2025
3 minutes
Article
Brick-and-Mortar Stores as Brand Amplifiers: Analyzing the Meta Popup Lab
Find out how shoppers reacted to Meta's recent Popup Lab.
Caroline Wu
Feb 11, 2025
3 minutes
Article
Placer 100 Index, January 2025 Recap – Strong Start to 2025 
Find how how visits to the Placer 100 Index for Retail & Dining - a dynamic, curated list of leading chains operating in the country - performed in January 2025.
Shira Petrack
Feb 10, 2025
3 minutes
Article
Placer.ai January 2025 Mall Index: Visit Growth Across Formats
Find out how malls performed in January 2025.
Shira Petrack
Feb 7, 2025
3 minutes
Article
The NFL Conference Championships and What They Might Tell Us About the Super Bowl
Dive into the visitation metrics at the Kansas City Chiefs and Philadelphia Eagles championship games in 2023 and 2025 ahead of their Super Bowl face-off.
Ezra Carmel
Feb 6, 2025
4 minutes
Article
Shake Shack & Wingstop’s 2024 Success
Find out how Shake Shack and Wingstop performed throughout 2024 - and what factors led to their success.
Bracha Arnold
Feb 5, 2025
4 minutes
Reports
INSIDER
Report
6 Trends Still Defining Post- Pandemic Consumer Behavior
Dive into the data five years post-COVID to uncover six fundamental shifts in consumer behavior since the pandemic.
Placer Research
July 17, 2025
10 minutes
INSIDER
Report
‍Out-Of-Home Dining in 2025: Performance & Consumer Trends  
Dive into the data to find out how the dining category is performing in 2025, which segments are coming out on top, and how dining consumer behavior has shifted in recent years.
June 26, 2025
10 minutes
INSIDER
Report
Crafting Targeted Promotions in 2025: A Regional Perspective
Dive into the data to see how consumer response to major promotional events – from Black Friday and the back-to-school shopping rush to brand-crafted LTOs – varies by market.
June 19, 2025
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