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Articles

Article
The Consumer Habits of College StudentsHow do college students shop? We explore the visitation data here to find out.
Lila Margalit
Oct 3, 2023
4 minutes

Article
Marriott’s Different AudiencesWe explore the recent decision by Marriott to introduce its own retail media network and dive into consumer demographics for the brand.
Lila Margalit
Jul 18, 2023
4 minutes

Article
The CAVA Craze: A Location Intelligence Perspective on the Mediterranean MarvelWe take a closer look at the location analytics for CAVA, a growing fast-casual chain, to see what lies ahead for the chain.
Ezra Carmel
May 31, 2023
3 minutes

Article
Who Attends the Super Bowl?Our latest white paper uses location analytics to uncover the demographic characteristics of sports events attendees - read on for a taste here.
Ezra Carmel
Feb 9, 2023
3 minutes

Article
McDonald's: "Adult Happy Meal" Sets a High Bar for QSR PromotionsR.J. Hottovy
Oct 14, 2022
1 minute
Reports
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INSIDER
Report
Out-Of-Home Dining in 2025: Performance & Consumer Trends Dive into the data to find out how the dining category is performing in 2025, which segments are coming out on top, and how dining consumer behavior has shifted in recent years.
June 26, 2025
10 minutes

INSIDER
Report
Crafting Targeted Promotions in 2025: A Regional PerspectiveDive into the data to see how consumer response to major promotional events – from Black Friday and the back-to-school shopping rush to brand-crafted LTOs – varies by market.
June 19, 2025

INSIDER
Report
Rethinking the Mall Anchor in 2025: A Visit-Focused Approach Discover how mall anchors are transforming in 2025 – and how a foot-traffic-focused approach to choosing key tenants can drive visits and shopper engagement.
May 29, 2025
8 minutes
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