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Articles
Article
What Really Separated Full-Service Dining's Winners in Q2 2026?In Q2 2026, Brinker visits rose 3.2% YoY while Dine Brands fell 4.2%. Placer.ai data shows why brand execution – not just segment positioning – separated the full-service dining winners.
Lila Margalit
Jul 31, 2026
4 minutes
Article
Why RBI Weathered Q2 2026 Better Than Most QSR ChainsFoot traffic data shows how Burger King's turnaround, Firehouse Subs' growth, and Popeyes' June rebound helped RBI outperform QSR chains in Q2 2026.
Lila Margalit
Jul 30, 2026
3 minutes
Article
Yum! Brands Stayed Ahead as Its Growth Engine Cooled in Q2 2026Placer.ai data shows Yum! Brands outpaced the QSR category in Q2 2026, as Pizza Hut led per-location growth and Taco Bell lapped a strong 2025.
Lila Margalit
Jul 29, 2026
4 minutes
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Article
Frozen Yogurt's Comeback Is More Than NostalgiaFrozen yogurt is making a comeback, with visitation trends suggesting the category is benefiting from viral momentum and changing consumer habits.
Elizabeth Lafontaine
Jul 28, 2026
1 minute
Article
Sweetgreen Rebounds & CAVA Keeps ClimbingQ2 2026 visitation trends suggest that CAVA continues to sustain exceptional growth while sweetgreen's turnaround efforts are beginning to gain traction.
Shira Petrack
Jul 27, 2026
2 minutes
Article
Why Chipotle and McDonald's Took Different Paths in Q2 2026Visitation data suggests customer demographics helped Chipotle outperform McDonald's in Q2 2026.
Shira Petrack
Jul 24, 2026
2 minutes
Reports
INSIDER
Report
Meet You at the Mall: Malls' Summer DrawWe dove into the data to see how malls have been performing in 2024 – and explore factors driving mall foot traffic during peak summer months
October 11, 2024
8 min read
INSIDER
Report
Hudson Yards: The On-Site Workforce of Manhattan's New HubDive into the data to explore shifting work patterns among Manhattan’s on-site employees and examine emerging trends in the fast-growing Hudson Yards neighborhood.
October 8, 2024
4 minutes
INSIDER
Pricing Strategies Driving Restaurant Visits in 2024Dive into the data to explore the state of the restaurant industry in 2024 and see how leading chains are navigating the challenges posed by rising prices.
September 26, 2024
7 minutes
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