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Articles
.avif)
Article
Frozen Yogurt's Comeback Is More Than NostalgiaFrozen yogurt is making a comeback, with visitation trends suggesting the category is benefiting from viral momentum and changing consumer habits.
Elizabeth Lafontaine
Jul 28, 2026
1 minute

Article
Sweetgreen Rebounds & CAVA Keeps ClimbingQ2 2026 visitation trends suggest that CAVA continues to sustain exceptional growth while sweetgreen's turnaround efforts are beginning to gain traction.
Shira Petrack
Jul 27, 2026
2 minutes

Article
Why Chipotle and McDonald's Took Different Paths in Q2 2026Visitation data suggests customer demographics helped Chipotle outperform McDonald's in Q2 2026.
Shira Petrack
Jul 24, 2026
2 minutes

Article
Traffic Data Suggests Starbucks' Turnaround Is Gaining Traction Traffic data suggests Starbucks' turnaround is gaining traction as visits and repeat customer frequency improve under the Back to Starbucks strategy.
Shira Petrack
Jul 23, 2026

Article
Dutch Bros' Traffic Trends Suggest the Growth Story Remains IntactDutch Bros' latest visitation data suggests that growing morning traffic and continued expansion helping offset softer same-store trends.
Shira Petrack
Jul 22, 2026
2 minutes
%20IPO.avif)
Article
How Tailored Brands Went From Bankruptcy to IPOExplore how Tailored Brands rebounded from bankruptcy to IPO, with Men's Wearhouse and Jos. A. Bank outperforming the apparel category ahead of its public debut.
Shira Petrack
Jul 21, 2026
2 minutes
Reports
INSIDER
Report
Hudson Yards: The On-Site Workforce of Manhattan's New HubDive into the data to explore shifting work patterns among Manhattan’s on-site employees and examine emerging trends in the fast-growing Hudson Yards neighborhood.
October 8, 2024
4 minutes
INSIDER
Pricing Strategies Driving Restaurant Visits in 2024Dive into the data to explore the state of the restaurant industry in 2024 and see how leading chains are navigating the challenges posed by rising prices.
September 26, 2024
7 minutes

INSIDER
The Rising Stars: Six Metro Areas Welcoming Young ProfessionalsFind out which metro areas are seeing positive net migration and discover what might be drawing newcomers to these cities.
September 23, 2024
3 minutes
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