Foot-Traffic Insights for Hospitality Industry
Attract high value customers, learn from your competitors, and make the best strategic decisions
Safeway, Marina Blvd, SF
Data Driven Decisions Across all Business Functions
Marketing
- Build data driven marketing strategies across channels
- Understand, track, and grow your target audience
- Find untapped audiences
Management
- Generate the insights you need to make strategic decisions
- Drive market expansion, partnerships, and M&A strategies
- Understand trends, competitors’ strategy, and emerging players
Real Estate
- Identify and qualify potential sites
- Conduct due diligence by benchmarking target property dominance vs comparables
- Understand cross shopping, void analysis, and cannibalization
Benefits
True Trade Areas
Get beyond traditional radius reports by discovering where visitors live and work
Competitive Benchmarking
Compare foot traffic, market share, audiences, and other key metrics
Void Analysis
Uncover trade area gaps
Customer Insights
Identify customer demographics, interests, and time spent at relevant locations
Event Analysis
Measure how events impact your business
Cross Shopping
Better understand how customers spend time within your center
Capabilities
Foot Traffic
Get accurate foot traffic counts and dwell time – filter by time, day of week, and customer segments
Trade Area
Discover True Trade areas – where customers live and work
Audience
Analyze customer profiles – income, gender, and other favorite shopping destinations
Customer Journey
Learn where your customers are visiting before/after and routes used
Portfolio
Check in anytime on how all your properties are performing
Get accurate foot traffic counts and dwell time – filter by time, day of week, and customer segments
Discover True Trade areas – where customers live and work
Analyze customer profiles – income, gender, and other favorite shopping destinations
Learn where your customers are visiting before/after and routes used
Check in anytime on how all your properties are performingWhat Our Clients Say
The Placer.ai team and their data have been a great help in better understanding our customers. We’re working closely with their Data Science team to address our core business challenges as well as the more complex business-critical decisions.
Accurate and trustworthy data about our visitors is tremendously important to us as we design and refine our marketing programs. In the past, this data has been elusive to us. Placer.ai is giving us the data we need by providing ongoing critical information.
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