Leisure
Browse our data-driven insights on the hospitality and tourism industry. Dive into the latest consumer preferences and real-world visitation trends that are crucial to industry professionals.
Who Attends the Super Bowl?
Our latest white paper, Who’s in the Stands? An In-Depth Look at Arena and Stadium Visits, uses location intelligence tools to uncover the demographic and psychographic characteristics of sporting events attendees – including Super Bowl fans. Read on for a taste of our findings.
Location Intelligence Insights Into Concert Attendance
We look at the unique visitor profile different musical headliners attract to their shows and dig into how audience demographics and psychometrics can vary within a single venue depending on the performer.
Cold Weather, Hot Visits: Diving into Winter Resorts
As many winter sports enthusiasts take to the slopes in search of fresh powder, we dove into the foot traffic data to see how the winter resort category fared over the pandemic and analyze how 2023 is shaping up for top winter destinations around the country.
Let’s Have Some Fun! Going Out Is In
Despite tightening budgets, people are prioritizing getting out and having fun with their friends. We take a closer look at three leading brands – Dave & Buster’s, Bowlero, and X-Golf – and broader entertainment categories to see how the impact demand for fun is having on visits.