Foot Traffic Insights for Local Government

Tell your region’s story to attract the retailers and businesses that will drive sustainable economic development

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Location Analytics for Data Driven Economic Development

Attract icon (target)

Attract

  • Develop strategies to drive growth
  • Identify the ideal retailers and businesses
  • Tell your story to demonstrate your areas true potential and close business
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Market

  • Create events and campaigns that drive performance
  • Leverage government reach to drive retail success
  • Adapt strategies to your local environment
Monitor

Measure

  • Track retail performance with measurable data
  • Leverage insights to understand audiences
  • Reveal strategies that create impact

Communicate

  • Communicate strategies to relevant stakeholders
  • Align various private and public bodies around single source of truth
  • Improve planning with objective data

Benefits

Competitive Benchmarking

Compare shopping mall foot traffic, market share, audiences, and other key metrics

Cross Shopping​

Better understand how citizens and visitors spend time within your area

Visibility

Reveal in-depth insights into your citizens and visitors

True Trade Areas

Show your true reach by showing visitor trends

Customer Insights

Identify customer demographics, interests, and time spent at relevant locations

Event Analysis

Measure how events impact your business

Capabilities

Identify the full reach of your area to show its full potential

Discover True Trade areas – where customers live and work

Analyze customer profiles – income, gender, and other favorite shopping

Learn the journey of visitors and citizens to attract the ideal

Check in anytime on how your city is performing

Get accurate foot traffic counts and dwell time – filter by time, day of week, and customer segments

Identify the full reach of your area to show its full potential

Analyze customer profiles – income, gender, and other favorite shopping destinations

Learn the journey of visitors and citizens to attract the ideal businesses

Check in anytime on how your city is performing

Resources

Where Do We Go From Here?

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