Foot Traffic Insights for Local Government
Tell your region’s story to attract the retailers and businesses that will drive sustainable economic development
Location Analytics for Data Driven Economic Development
Attract
- Develop strategies to drive growth
- Identify the ideal retailers and businesses
- Tell your story to demonstrate your areas true potential and close business
Market
- Create events and campaigns that drive performance
- Leverage government reach to drive retail success
- Adapt strategies to your local environment
Measure
- Track retail performance with measurable data
- Leverage insights to understand audiences
- Reveal strategies that create impact
Communicate
- Communicate strategies to relevant stakeholders
- Align various private and public bodies around single source of truth
- Improve planning with objective data
Benefits
Competitive Benchmarking
Compare shopping mall foot traffic, market share, audiences, and other key metrics
Cross Shopping
Better understand how citizens and visitors spend time within your area
Visibility
Reveal in-depth insights into your citizens and visitors
True Trade Areas
Show your true reach by showing visitor trends
Customer Insights
Identify customer demographics, interests, and time spent at relevant locations
Event Analysis
Measure how events impact your business
Capabilities
Foot Traffic
Identify the full reach of your area to show its full potential
Trade Area
Discover True Trade areas – where customers live and work
Audience
Analyze customer profiles – income, gender, and other favorite shopping
Customer Journey
Learn the journey of visitors and citizens to attract the ideal
Portfolio
Check in anytime on how your city is performing
Get accurate foot traffic counts and dwell time – filter by time, day of week, and customer segments
Identify the full reach of your area to show its full potential
Analyze customer profiles – income, gender, and other favorite shopping destinations
Learn the journey of visitors and citizens to attract the ideal businesses
Check in anytime on how your city is performing
