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President and CEO, Alexander Weber, had an opportunity to bring the Grand Forks Town Square back to life after 20 years of disrepair. Using Placer, he surfaced relevant demographic and visitation data in order to fulfill the requirements for applying for grant resources. The Grand Forks Downtown Development Association successfully won a grant for $100k.
years since repairs and maintenance
residents to benefit
grant funding awarded
After a large flood destroyed much of Downtown Grand Forks, the area was rebuilt with new buildings and a public gathering space named Town Square. After 20 years, the space had fallen into disrepair and the Downtown Development Association posed the question: how do we bring life back into the space?
Using Placer to analyze trade area and visitor demographics, Grand Forks successfully submitted an application to a nationwide grant and won $100K in funding for the Town Square Revitalization Project, bringing outdoor musical instruments, workout equipment, fire pits, new lighting and seating and more to the public space.
Unless we had someone sit outside 24 hours a day, 7 days a week for the last 5 years, asking each person who they are, where they live, how much they make, etc. there's just no way we could have understood our visitors as deeply as with Placer. Being awarded a $100K grant has totally changed the scope of what we’ll be doing this year.
Downtown Development Association used Placer data to secure $100k grant to renovate Grand Forks' Town Square.
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