Gain hands on experience with the data
Meet our advisors to learn more about Placer
+Understand Your Competitive Landscape
+Selecting the Best Site for Your Venue
+Optimizing Advertising Placement
+Measuring Local Economic Impact
The attractions industry welcomes millions of visitors annually across the water park, amusement park, and FEC sectors. These visitors represent every income demographic and region in the United States. The session will present historical visitation data for the top parks in the waterpark, waterpark resort, amusement park, and FEC segments of the industry as provided by Placer.ai. The data will be analyzed at the daily, monthly, and annual level for the past several years. This data will include not only raw attendance numbers, but also data on visitor origin, income levels, seasonality, and other significant metrics. Analyzing visitors to waterparks, amusement parks, and FEC’s can significantly enhance marketing and operational strategies for park operators. By leveraging this visitor data, operators, owners, and developers can gain valuable insights into customer demographics, preferences, and behaviors, enabling them to make informed decisions to improve the guest experience, optimize resource allocation, and drive revenue growth. This can assist operators, consultants, and owners with marketing and operations as they learn more about current and potential customers. These insights will help participants better understand the trends in top parks in each category and what data is available through Placer.ai for all properties in the United States.
