Gain hands on experience with the data
Meet our advisors to learn more about Placer
Leverage Placer to drive visits, recruit and retain sponsors, and analyze the success of special events.
· Understand Your Competitive Landscape
· Select the Best Site for Your Venue
· Optimize Advertising Placement
· Measure Local Economic Impact
What if you could see your sports visitors in a whole new way? Where they come from. Where they go. How long they stay. What they do while they’re there. And, most importantly, what their presence means for your destination. This high-energy panel brings together Placer.ai and two of its leading sports tourism users—Chesterfield County, Virginia, and Frisco, Texas—to take a behind-the-scenes look at how real-world data is reshaping the business of sports tourism. RJ Hottovy will bring the analytical and technology perspective, while JC Poma and Josh Dill will share how they are turning location intelligence into actionable strategies in their own communities. Through compelling examples and real customer experiences, the panel will explore how data can reveal the true story behind an event and the visitors it attracts. Forget the traditional data dump. This is about turning numbers into a competitive advantage. Discover how leading destinations are using location intelligence to measure event performance, demonstrate economic impact, uncover new opportunities, build stronger event strategies and make smarter decisions about where to invest their time and resources. Come ready to look at sports tourism differently—and leave with ideas for putting your own data to work.
