T.J. Maxx Demographics and Foot Traffic Insights

Off-price apparel chains continue to resonate with inflation-conscious shoppers seeking their favorite brands without significant expense. We examined the visitation patterns for several major players in this sector – T.J. Maxx, Marshalls, Ross Dress for Less, and Burlington – to gain insight into their performance during the first half of the year.

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The off-price apparel space remains well-positioned as consumers continue to favor budget-friendly retailers. We dive into the latest location intelligence for category leaders Burlington, Marshalls, Ross Dress for Less, and T.J. Maxx – to explore how the segment closed out 2024 and began 2025.

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Super Saturday, one of the busiest shopping days of the year, sees stores bustling with last-minute shoppers searching for gifts and holiday essentials. But how did this year's event measure up – and what trends and surprises emerged? We analyzed the data to find out. 

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With the first half of 2025 nearly completed, two macro pictures are emerging. Consumers are showing renewed confidence and are returning to stores while the manufacturing and shipping segments are tapping the brakes. We take a closer look at both retail and industrial segments to see what the foot traffic data says about the economy in mid-2025.

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Dive into the data to see how consumers responded to the "Yes, JCPenney" campaign.

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Small-format stores are all the rage. But is "going small" really the key to brick-and-mortar retail success in 2025? We dove into the data to find out.

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Retail media networks are firmly in the mainstream, with major chains across industries targeting sellers at various points of purchase. What do location analytics tell us about the potential role of brick-and-mortar retail media in driving consumer engagement? We dove into the data to find out.

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The grocery segment has never been more competitive, and Aldi, Trader Joe’s, and Lidl have consistently emerged as top players. We take a closer look at their performance in H1 2025 to uncover what might be contributing to their continued success. 

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L.L.Bean, the outdoor lifestyle brand, is experiencing a resurgence, buoyed by renewed interest in preppy fashion and the viral popularity of its classic tote bag, a trend largely fueled by TikTok. We dive into its recent foot traffic and uncover its recent growth.

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