Spec's Demographics and Foot Traffic Insights

Five years after the pandemic, and deep into a renewed national interest in wellness and sober living, how is the Bev Alc segment faring? We took a deep dive into the space to uncover new trends, changes with consumer engagement, and potential headwinds for the industry. 

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With the first half of 2025 nearly completed, two macro pictures are emerging. Consumers are showing renewed confidence and are returning to stores while the manufacturing and shipping segments are tapping the brakes. We take a closer look at both retail and industrial segments to see what the foot traffic data says about the economy in mid-2025.

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Retailers often turn to limited-time offers, products, and collaborations to drive traffic and sales. We took a look at the data to see how consumers responded to recent high-profile offerings launched this spring by Trader Joe’s and Target.

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Small-format stores are all the rage. But is "going small" really the key to brick-and-mortar retail success in 2025? We dove into the data to find out.

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L.L.Bean, the outdoor lifestyle brand, is experiencing a resurgence, buoyed by renewed interest in preppy fashion and the viral popularity of its classic tote bag, a trend largely fueled by TikTok. We dive into its recent foot traffic and uncover its recent growth.

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Office supplies behemoth Staples has faced a challenging few years as shifting shopping and office visit trends have reduced demand for some of its core products. But the chain has defied expectations, shifting to meet evolving consumer needs. We explore some of the factors behind its current visit success.

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Office traffic may be up compared to 2024, but visits in June 2025 were still way below pre-pandemic levels.

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