REI Demographics and Foot Traffic Insights

Leverage Placer’s location analytics to analyze and compare chain performance and track industry trends over time
Industry
Recreational & Sporting Goods
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Metrics
January 2025
Vs.
January
2024
REI
MoM change
%
YoY change
%
Total Visits
N/A
Avg. Visits/Locations
N/A
Placer.ai LogoGet More Insights

Nationwide Foot Traffic Visits for REI Stores

Compared to 10 Months Ago
REI
/
 experienced a
-17%
 change in visits in
October 2024
 compared to
January 2024
Examine nationwide foot traffic visits across all
REI
/
stores, evaluating their performance relative to the industry average. Tailor the report to specific criteria such as chain, state, and time range for a comprehensive analysis.

Most Visited REI Stores

REI
/
's most popular location is
REI
 
450 E Henrietta Road, Rochester, NY 14620
, with
9.9K
 visitors in
January 2025
Assess all
REI
/
 stores based on visitor rankings to identify the most and least visited locations. Determine
REI
/
's top-performing store in terms of foot traffic and pinpoint the least frequented store.
Ranked Venues
January 2025
REI
Rank
Store Name
Total Visits
Most Visited REI Stores
This dataset contains foot traffic rank data for REI stores for various states.
 
REI
 /
450 E Henrietta Road, Rochester, NY 14620
9.9K
 
REI
 /
925 Independent Ave, Grand Junction, CO 81505
9.7K
 
REI
 /
2300 Bull Street, Columbia, SC 29201
9.6K
 
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REI Store Visits Map

REI
/
 stores in
Oklahoma
saw a
55.9%
change in customer visits in
January 2025
compared to
January 2024
Explore
REI
/
store visit patterns across the US with this map. Highlighting states with varying levels of foot traffic, this visualization provides insights into regional consumer behavior, aiding businesses in optimizing marketing strategies and resource allocation.
Geographic Breakdown
January 2025
Vs.
January 2024
REI
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REI Visitor Demographics

Explore
REI
/
visitor demographics, including median household income, education level, age, ethnicity, and household personas. Gain valuable insights to tailor marketing strategies effectively.
Audience Overview
January 2025
REI
Vs.
Competitors
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Chain Visits Forecast
Take the guesswork out of your day-to-day work and get a look into the future of your business!
  • Improve planning, optimize operations, and mitigate risks with projected foot traffic estimates for retail chains.
  • View forecasts by state or top locations and compare against previous years, competitors, and industry benchmarks.
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From our Blog
Blog
February 17, 2025
Home Improvement Segment Shows Stability

How did home improvement leaders The Home Depot and Lowe’s perform in 2024? And what lies ahead for the chains in 2025? We dove into the data to find out. 

Read More
arrow
Blog
February 14, 2025
Fitness Starts Strong in 2025

With consumer interest in wellness showing no sign of slowing down, we dove into fitness foot traffic data to see how the segment performed in 2024 and understand what the new year holds for the category. 

Read More
arrow
Blog
February 13, 2025
The Meat of the Matter: Bloomin’ Brands in 2024

Bloomin’ Brands, which owns Outback Steakhouse, Fleming’s Prime Steakhouse, and other full-service chains, experienced mixed results throughout 2024 amid continued dining segment challenges. We took a look at the company's performance, to see what the data can tell us about 2024.

Read More
arrow
Blog
February 17, 2025
Home Improvement Segment Shows Stability

How did home improvement leaders The Home Depot and Lowe’s perform in 2024? And what lies ahead for the chains in 2025? We dove into the data to find out. 

Read More
arrow
Blog
February 14, 2025
Fitness Starts Strong in 2025

With consumer interest in wellness showing no sign of slowing down, we dove into fitness foot traffic data to see how the segment performed in 2024 and understand what the new year holds for the category. 

Read More
arrow
Blog
February 13, 2025
The Meat of the Matter: Bloomin’ Brands in 2024

Bloomin’ Brands, which owns Outback Steakhouse, Fleming’s Prime Steakhouse, and other full-service chains, experienced mixed results throughout 2024 amid continued dining segment challenges. We took a look at the company's performance, to see what the data can tell us about 2024.

Read More
arrow
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