Ollie's Bargain Outlet Demographics and Foot Traffic Insights

Leverage Placer’s location analytics to analyze and compare chain performance and track industry trends over time
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Discount & Dollar Stores
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Nationwide Foot Traffic Visits for Ollie's Bargain Outlet Stores

Compared to 10 Months Ago
Ollie's Bargain Outlet
/
OLLI
 experienced a
-15%
 change in visits in
February 2025
 compared to
May 2024
Examine nationwide foot traffic visits across all
Ollie's Bargain Outlet
/
OLLI
stores, evaluating their performance relative to the industry average. Tailor the report to specific criteria such as chain, state, and time range for a comprehensive analysis.
Understand the latest
trends. Explore Placer's
Industry Trends tools for in-depth visitation insights, performance trends across different periods and locations, and find out which top
chains are shaping the industry!
Learn More
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Ollie's Bargain Outlet Store Visits Map

Ollie's Bargain Outlet
/
OLLI
 stores in
Vermont
saw a
153.7%
change in customer visits in
May 2025
compared to
May 2024
Explore
Ollie's Bargain Outlet
/
OLLI
store visit patterns across the US with this map. Highlighting states with varying levels of foot traffic, this visualization provides insights into regional consumer trends, aiding businesses in optimizing marketing strategies and resource allocation.
Geographic Breakdown
May 2025
Vs.
May 2024
Ollie's Bargain Outlet
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Ollie's Bargain Outlet Visitor Demographics

Explore
Ollie's Bargain Outlet
/
OLLI
audience demographics, including median household income, education level, age, ethnicity, and personas. Gain valuable insights to tailor marketing strategies effectively.
Audience Overview
May 2025
Ollie's Bargain Outlet
Vs.
Competitors
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Chain Visits Forecast
Take the guesswork out of your day-to-day work and get a look into the future of your business!
  • Improve planning, optimize operations, and mitigate risks with projected foot traffic estimates for retail chains.
  • View forecasts by state or top locations and compare against previous years, competitors, and industry benchmarks.
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From our Blog
Blog
May 28, 2025
Five Below and Ollie’s Continued Foot Traffic Success

Discount and dollar stores have enjoyed unprecedented success over the past few years as economic uncertainty continues to weigh on consumers’ minds – and wallets. We took a look at two discount players, Five Below and Ollie’s Bargain Outlet, to see where the two are holding as the first half of 2025 draws to a close.

Read More
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Blog
March 13, 2025
Placer 100 Index, February 2025 Recap 

The Placer 100 Index for Retail and Dining uncovered some slight foot traffic downturns in February 2025 - but plenty of bright spots emerged too. We dive into the data to see which brands are thriving.

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February 10, 2025
Placer 100 Index, January 2025 Recap – Strong Start to 2025 

Find how how visits to the Placer 100 Index for Retail & Dining - a dynamic, curated list of leading chains operating in the country - performed in January 2025.

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Blog
July 8, 2025
Potential Tariffs Impact Shopper Behavior in the Baby Space

Many consumers are adopting a "wait-and-see" approach as the expected impact of upcoming tariffs looms - and baby products are one category experiencing shifts in visitation patterns as a result. We examine visits to two baby retailers to see how shoppers are changing their behaviors ahead of potential price hikes.

Read More
arrow
Blog
July 7, 2025
Placer.ai June 2025 Mall Index 

We dove into the foot traffic data for June and H1 2025 to see what changed month-over-month, and how overall visits performed in the first half of the year.

Read More
arrow
Blog
July 3, 2025
Where Is Domestic Traffic to Airports On the Rise? 

Summer 2025 has arrived, and airports are gearing up for travelers heading out on long-awaited vacations.We analyzed airport traffic on a nationwide, statewide, and DMA level to assess how the sector stands ahead of one of the year's busiest travel periods.

Read More
arrow
Blog
July 8, 2025
Potential Tariffs Impact Shopper Behavior in the Baby Space

Many consumers are adopting a "wait-and-see" approach as the expected impact of upcoming tariffs looms - and baby products are one category experiencing shifts in visitation patterns as a result. We examine visits to two baby retailers to see how shoppers are changing their behaviors ahead of potential price hikes.

Read More
arrow
Blog
July 7, 2025
Placer.ai June 2025 Mall Index 

We dove into the foot traffic data for June and H1 2025 to see what changed month-over-month, and how overall visits performed in the first half of the year.

Read More
arrow
Blog
July 3, 2025
Where Is Domestic Traffic to Airports On the Rise? 

Summer 2025 has arrived, and airports are gearing up for travelers heading out on long-awaited vacations.We analyzed airport traffic on a nationwide, statewide, and DMA level to assess how the sector stands ahead of one of the year's busiest travel periods.

Read More
arrow
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