The Square

The Square is a centralized hub where we can bring our free tools and content to the wider location analytics community.

Every week, we compile the most interesting data from The Square to give you insights into top sector and retailer performances.

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Here are last week's top insights:

1. The fitness sector is on a slow path to recovery, with the week of February 8th still 37% down YoY. But we believe that there’s hope for the sector, especially Planet Fitness, to regain its footing.

2. Unlike the fitness sector, the home improvement industry has been soaring, with visits 10% up YoY the week of February 8th. We dove into Home Depot and Lowe’s in our latest Placer Bytes. 

3. Walmart is still largely down from February 2020, but we’re optimistic about the brand’s wider portfolio. More on Walmart and BJ’s in our blog. 


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