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Throughout July and early August, foot traffic to fast food and QSR venues tracked closely with both 2019 and 2021 levels,but mid-August to the end of September brought significant Yo3Y weekly visit declines even as YoY numbers remained steady.
Some of the decrease may be due to comparisons to the particularly elevated visit levels during the “Chicken Wars” August of 2019. But the Yo3Y declines may also indicate that, with QSR prices still rising, many consumers are increasingly affected by inflation more acutely and are now cutting back even on affordable splurges like fast food. Read the Full Report →
Analyzing dozens of brands including:
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From our Blog
We dove into foot traffic data to see how 2022’s Turkey Wednesday - the pre-Thanksgiving grocery rush - stacked up to last years'.
- November 28, 2022
Our latest white paper dives into the data to identify key trends that are likely to shape brick-and-mortar holiday shopping this year.
- November 24, 2022
Ulta has been exceeding all expectations. We dive into its foot traffic to understand what lies behind its widespread appeal.
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