Data reflects year-over-year weekly comparisons (e.g. foot traffic of week 25 in 2020, that starts on Monday 15/6/2020, will be compared to week 25 in 2019, that starts on Monday, 17/6/2019).
The data is an aggregation of ~170 leading chains in the US split to categories.
If you’re interested in using The Square or additional data for press or research purposes, please contact press@placer.ai.