- White Paper
Find out how malls are reinventing themselves and staying relevant thanks to experiential offerings, omnichannel options, and strategic tenant selection.
- August 10, 2022
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Brand Tracker allows you to compare year-over-year foot traffic changes for hundreds of brands across industries. Whether on a state or national level, use Placer.ai Brand Tracker to quickly discover new foot traffic trends while taking into account COVID-19 statistics.
How to Use Brand Tracker
To view foot traffic trends, select the desired brand, and then filter by relevant geographical location and timeframe. Add COVID-19 statistics by switching on the “COVID-19” button on the righthand corner.
Data
The data presented shows year-over-year changes in daily visits. For example, the number of visits on Monday of week 17 in 2021 is compared to the number of visits on Monday of week 17 in 2020. Special occasions, like holidays, are compared to their dates in the previous year, regardless of the weekday they fell on.
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Find out how malls are reinventing themselves and staying relevant thanks to experiential offerings, omnichannel options, and strategic tenant selection.
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Interest in home improvement soared during the pandemic. We check in with the industry to see how it is faring with a new set of challenges.
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