Foot Traffic Insights for Institutional Investors

Mobile location analytics for data-driven investing

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Accurate & Actionable Insights

Identify

Identify

  • Measure trends and top line metrics for consumer-facing companies
  • Improve and validate conviction in a new position
  • Enable and enhance risk mitigation strategies
Report

Analyze

  • Factor visitation data into REIT and retail equity valuation models
  • Cross-validate multiple other data sources
  • Understand the drivers of offline success
Monitor

Monitor

  • Monitor KPIs and company fundamentals
  • Benchmark retail performance
  • Accelerate “time to knowledge” with near real-time data

Features

Dashboard Deep dive into companies to analyze visitation performance and consumer brand strength.
Rankings & Benchmarking Contextualize retail and REIT performance comparables at national, state, and local levels.
Data Export Contextualize retail and REIT performance comparables at national, state, and local levels.
Asset Intelligence Drill drown into specific properties to uncover underlying drivers of offline activity.
Dashboard Deep dive into companies to analyze visitation performance and consumer brand strength.

Rankings & Benchmarking

Contextualize retail and REIT performance comparables at national, state, and local levels.

Data Export Contextualize retail and REIT performance comparables at national, state, and local levels.

Asset Intelligence

Drill drown into specific properties to uncover underlying drivers of offline activity.

Accuracy

Ground Truth Verified

Card Transactions
Card Transactions
Store Revenue
Store Revenue
Vehicle Counters
Vehicle Counters
Event Attendance
Event Attendance
Accuracy

Privacy & Compliance

Consent

Consent

We never collect, handle, or store personally identifiable information such as name, phone number, email, date of birth, or gender.

Transparency

Transparency

We require sources to represent and warrant that they are operating in compliance with current regulations including GDPR and CCPA.

Control

Control

We only source data from mobile apps that require affirmative opt in/opt out and disclose how anonymized data will be used and shared.

Resources

Learn how Placer.ai data enables investors to track top line metrics for prioritization and performance.

Where Do We Go From Here?

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